GUCCI FOR FLANNELS
brief

Creative Direction, Virtual environment creation, 3D modelling, compositing, CGIAs part of the Flannels SS21 campaign, the Sense Of Sync team and I worked on a separate concept for Gucci, creating an indoor fantasy garden that the characters would explore. We designed the environment entirely from scratch, choosing specific vegetation and botanicals, colouring them to work with the clothing, and directed the models to move as if they were navigating and interacting with the environments.

team

Visual Artist/ Film Director- Nas Abraham / Creative Project Lead- Gini May / Project Manager- Jade Washington / 3D Artist- Dami Olamideji / Videography- Jules Phillipi / Hair/ Makeup- Nicole and Danielle Kahlani / Photography- Jack Brigland

techniques used

Creative Direction, Virtual environment creation, 3D modelling, compositing, CGI